Facebook has revived the "Poke" feature after its popularity increased among younger users. The social media platform added the poke button to the website design, making it more visible in both the web version and the app. Facebook updated the design in early 2024, which made the poke button more noticeable, appearing next to any name that users search for. Young Facebook users responded positively to the new design, with the usage of the button increasing by 1300 percent over the past month following Meta's adjustments. The poke feature is a well-known aspect of the social media platform, one of Facebook's oldest features dating back to the platform's founding in 2004, and it existed even when the platform was called TheFacebook.