Russian psychologist Yekaterina Tsayukova has stated that a woman can use the right choice of perfume to attract the man she likes and rid herself of those who annoy her. The scientist notes that just as some people are drawn to certain types of food or music, others may prefer different scents. The same principle applies to perfumes; for instance, a particular scent can be associated with a person, event, or state, and can either soothe or provoke negative feelings. Thus, it can attract or repel others.
Elena Savinovskaya, an expert from the International Aromatherapy Association, adds that scents accompany us throughout our lives, and within seconds, information about odors reaches the olfactory center in the brain. She emphasizes that there is no scent that does not elicit an emotional response—whether positive or negative, and that using scents, especially natural ones like essential oils, can help control mood and mental state. For example, the scent of orange helps stabilize emotions, improves mood, and brings joy, while the scent of pine and fir essential oils aids in stress relief.
Tsayukova points out that knowledge of scents and psychology can contribute to the success of business ventures and help others enhance their personal lives. She states, "A wise woman, when applying perfume to her body, is establishing a psychological anchor in the man's mind. Subsequently, the man associates that scent with her, which the woman can utilize to achieve her desires and goals." Moreover, she adds that scent can not only attract people's attention but also help in distancing oneself from them. She explains, "The biochemical processes released by odors, even those barely perceptible, stimulate instincts related to reproduction, desire, sleep, food, comfort, development, entertainment, and love."
