La Liga, the Spanish football league based in the Emirates region, has signed a cooperation agreement with the Vuze application, which broadcasts videos related to the behind-the-scenes of La Liga. The aim of the agreement is to disseminate interactive videos and behind-the-scenes content of the Spanish league in the Middle East and North Africa for the next three years. The signing ceremony took place at the Museum of the Future in Dubai, where Luis Galvez, the head of partnerships in the Middle East and North Africa for La Liga, and Khaled Zaatreh, the founder and CEO of Vuze, were present, along with Khalfan Balhol, the CEO of the Dubai Future Foundation. Balhol welcomed the signing of such agreements and initiatives in the UAE, known for its constant search for innovation and development in all fields and for its foresight and support for the future, especially in the sports sector. He emphasized that "this agreement reflects an important step in engaging with fans, who follow football matches and are seeking more experiences through this type of application and social media, rather than just watching the game for 90 minutes on television."
La Liga Signs Agreement with Vuze
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