Economy

Americana Faces the Consequences of Boycott: Revenue Declines by 15%

Americana Faces the Consequences of Boycott: Revenue Declines by 15%

A senior executive announced today, Thursday, that Americana International Restaurants, the operator of fast food restaurants in the Middle East, has experienced a 15% drop in revenue in the fourth quarter due to the impact of geopolitical tensions on its business performance. The company's CFO, Harsh Bansal, stated in a conference about the results, "Our revenue growth over the entire year has been negative due to the noticeable impact on business performance in the fourth quarter driven by the regional geopolitical situation that affected the majority of global brands, including ours." He added, "Revenue in the fourth quarter of 2023 decreased by 15%," noting that the company expects continued recovery in future quarterly results after the decline in the fourth quarter.

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