Meta has revealed new changes to "Reels" on the Instagram app to make it more sustainable and profitable for creators. Meta stated in a post on its official blog, "We strive to make Instagram a home for creators to express your creativity, connect with your audience, and earn a living. Today, we announce improvements to Reels to empower you to showcase your best work."
Through these major changes, Instagram enables creators to discover new content ideas by adding a dedicated destination for inspiration from the latest trends. Content creators will be able to see the most popular songs on Reels, know the number of times a sound has been used, or click to use or save the sound for themselves. They will also be able to see popular topics and hashtags on Reels.
Key new changes on Instagram include:
- Easier editing options for Reels
- Enhanced and expanded gifts on Reels
