BMW cars are among the most popular luxury vehicles in Lebanon, with owners preferring to deal with the official dealer for sales, maintenance, and genuine spare parts services.
The exclusive authorized dealer for BMW cars in Lebanon is Bassoul-Heneine, which has officially represented the BMW Group in the Lebanese market for decades. They offer a full range of services including the sale of new and certified pre-owned cars, maintenance, and genuine spare parts.
Official Dealer Address
The main dealership is located in the Sed El Bauchrieh area – Youssef Heneine Street, featuring a modern showroom and a comprehensive service and after-sales center.
You can visit: Bassoul-Heneine.
The company also has another showroom in Ain El Mreisseh, Beirut, dedicated to receiving customers and showcasing vehicles.
Contact Numbers
You can reach the official dealer through:
- New car sales: +961 1 679 000
- Maintenance department: +961 1 696 696
- Spare parts department: +961 1 697 697
- Email: marketing@bashen.com
You can also check out the latest models and book a maintenance appointment through the official BMW Lebanon website.
Services Provided by the Dealer
Sales of New BMW Cars
The dealer offers the latest BMW models, including:
- The 1 Series.
- The 3 Series.
- The 5 Series.
- The 7 Series.
- X1, X3, X5, and X7.
- BMW electric cars like the iX, i4, and i5.
Available models may differ depending on shipments and authorized dealers.
Regular Maintenance
The service center boasts a team of technicians trained on BMW cars using specialized diagnostics and genuine parts.
Services include:
- Oil and filter changes.
- Electronic system checks.
- Mechanical repairs.
- Brake and suspension system maintenance.
- Programming and updating electronic systems.
Genuine Spare Parts
The dealer offers a wide range of genuine BMW spare parts and accessories, helping maintain car performance and safety.
Why Choose the Official Dealer?
The authorized dealer provides numerous benefits, including:
- Cars with certified specifications.
- Official warranty.
- Maintenance in accordance with BMW standards.
- Use of genuine spare parts.
- Certified and trained technicians.
How to Book a Maintenance Appointment?
Appointments can be booked through:
- Calling the maintenance department.
- Visiting the showroom.
- Using the booking form on the official BMW Lebanon website.
It is advisable to book in advance to reduce waiting time, especially during busy periods.
Conclusion
Bassoul-Heneine is the official and exclusive BMW dealer in Lebanon, providing comprehensive services including new car sales, certified maintenance, and genuine spare parts. Its main center is located in Sed El Bauchrieh, with an additional showroom in Ain El Mreisseh, making it the primary destination for BMW car owners in Lebanon.
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