Lebanon

Ministry of Finance Unveils New Digital Media Platform 'Sawt Al-Malia'

Ministry of Finance Unveils New Digital Media Platform 'Sawt Al-Malia'

The Ministry of Finance has launched its new digital media platform, "Sawt Al-Malia," as part of its ongoing digital transformation project. The initiative aims to enhance communication with citizens, journalists, and those interested in financial and economic affairs by providing official information directly, clearly, and promptly.

According to a statement, "Sawt Al-Malia" is a comprehensive digital media platform designed to be the official source of information and news concerning the Ministry of Finance and its various departments and affiliates. It serves as a reliable reference for journalists and interested parties to obtain information from the source, thereby promoting transparency and bridging the gap between the ministry and the public.

The platform will share news and updates from the Ministry of Finance, the General Directorate of Finance, the General Directorate of Real Estate Affairs, the General Directorate of Customs, the National Lottery, the Basil Fleihan Financial and Economic Institute, and the Lebanese Tobacco and Toubacco Administration "Regie", along with its own activities and the latest developments in its operations.

"Sawt Al-Malia" will also publish photos, videos, circulars, decisions, decree projects, and other related documents, allowing journalists, enthusiasts, and citizens to follow the ministry's work and its departments, ensuring they receive official information from its source.

Supporting the digital transformation journey of the Ministry of Finance, the platform offers simplified, clear content that explains services and procedures to citizens, making it easier for them to access and benefit from these services without the need for unnecessary travel or time wastage.

The "Sawt Al-Malia" platform includes a comprehensive suite of digital platforms and social media, such as the Ministry of Finance's website, YouTube, podcast, Facebook, 'X' platform, Instagram, TikTok, Telegram, WhatsApp channel, and LinkedIn, ensuring the widest reach of official information to citizens, journalists, and interested parties.

The digital persona of "Sawt Al-Malia" is responsible for presenting content and interacting with the audience, adopting a modern and simplified language in communication, aligning with the ministry's digital transformation, and bringing the institution closer to citizens.

The launch of "Sawt Al-Malia" is part of the Ministry of Finance's commitment to updating communication methods, enhancing transparency, and providing official information from its source, under the slogan:

"Sawt Al-Malia – News from its Source," establishing "Sawt Al-Malia" as a trusted space for official information and a media platform close to citizens, journalists, and stakeholders, keeping them informed of new developments in the Ministry of Finance and its affiliated departments.

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